Cola wars coke vs pepsi case study

Marketing Warfare The marketing concept states that a firm's goal should be to identify and profitably satisfy customer needs. In Marketing Warfare Al Ries and Jack Trout argue that marketing is war and that the marketing concept's customer-oriented philosophy is inadequate.

Cola wars coke vs pepsi case study

I am by no means an expert on fuel. And I am confident that I have seized more pistons in those 28 years than any other human on any continent.

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Gallon jugs of industrial strength muriatic acid, used to dissolve aluminum smeared onto cylinder walls by pistons trying to grow larger than the bore sizeare cheaper when you buy cases of four! And we now listen to knock while testing so damage from deto is now rare. A combination of low velocity airflow from huge carbs and low volatility fuel requires lots of engine heat to create adequate vaporization.

The actual Reid Vapor Pressure of the fuel is an indication of the presence of the front ends. DrumPreserve also is planning to sell portable RVP test equipment to enable racers to test their own fuel, or test fuel before purchasing it.

How can that be? But what happens when the fuel leaves the refineries? In some cases, fuel is transferred into small tank trucks and delivered on a route to retailers in some geographical area. Heat and agitation cause the loss of the easiest-to-evaporate front ends, and you can be sure that the last retailer on a delivery route in summertime gets the lowest actual RVP fuel!

Instructions for testing accurately are on the DynoTech Research. Pump gas is 6 psi summer, 12 psi winter to ensure startup in sub zero F temps.

What can we do with our stale race gas? Isopentane is a common front end component in race fuel, and is the first to boil off and escape if the the fuel is stored without pressure.

But the rejuvenated fuel must be then stored in FULL containers with minimal headspace for the front ends to escape to!

Partial containers are awful, and the more headspace there is above the fuel, the more that will be lost each time the cap is opened. Then, no agitation will occur. Tests here indicate that agitation from splash-filling five gallons of fuel will result in the loss of one psi of RVP!

Pour the fuel gently, like you fill a glass of beer from a bottle. Basco sells 5 gallon pails with VGII drum bungs, and those are useful. But at the very minimum, multiple small full jugs are a good way to transport without losing the good stuff.Category: DynoTech Sunday, May 10, DynoTech: Fuel Volatility--how it affects performance.

FUEL VOLATILITY Jim Czekala, DynoTech Research “Gasoline doesn’t burn. The vapor of the liquid gasoline burns, and that’s extremely important to remember when you are thinking about controlling combustion in a gasoline engine”.

Feb 12,  · Jeff Dyer, Brigham Young University BUSM Lecture 1/15/ Home» Cola Wars Continue: Coke and Pepsi in Cola Wars Continue: Coke and Pepsi in HBS Case Analysis This entry was posted in Harvard Case Study Analysis Solutions on by Case Solutions.

Case Analysis by Sunny Shah, Sachin Funde and Charles Maddox Summary: "Cola Wars Continue: Coke and Pepsi in the 21st Century” explains the economics of the soft drink industry and its relation with profits, taking into account all stages of the value chain of the soft drink industry.

By focusing 5/5(1).

Cola wars coke vs pepsi case study

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As a follow-up to Tuesday’s post about the majority-minority public schools in Oslo, the following brief account reports the latest statistics on the cultural enrichment of schools in Austria.

Vienna is the most fully enriched location, and seems to be in roughly the same situation as Oslo. Many thanks to Hermes for the translation from

The Food Timeline--historic food prices